01 · Cold call

Call the cold contact.
Without burning a single lead.

The cold contact is the hardest moment in selling. Salesprep lets you practice it as often as you want against five personas. from stressed CEO to dismissive head of procurement. in a browser that sounds like a real phone.

Make your first call See the pricing

personas

metrics per call

∞

attempts

Live demo

What a call sounds like.
Scroll to start.

When you scroll here the demo starts automatically. push-to-talk button, live transcript, and finally a score that you can replay in the app.

00:00

Call in progress

Erik Lindgren

CEO · Norrköping

Same UI as the real portal. push-to-talk with spacebar

Transcript · live00:00

Customer

How it works

Three steps from connect to report

The cold call module in Salesprep is built around a single goal: letting you practice the cold contact without fear of wrecking a real conversation. You pick a persona, maybe a stressed CEO or a dismissive head of procurement, and then you make the call. The AI answers the way a human would: short, hesitant, sometimes irritated. You have to grab their attention before they hang up.

1
Pick your counterpart
Five ready-made personas plus the option to paste in a LinkedIn profile for a specific contact. Names and tone vary between calls so you don't learn them by heart.
2
Make the call
Push-to-talk in the browser. You hold the sphere, speak, release. The AI answers in a natural voice within a couple of seconds.
3
Read the report
Right after the call you get ten scores on opening hook, discovery, objection handling and seven more parameters. Every score comes with a concrete comment.

Counterparts

Who you can practice against

Stressed CEO: little time, skeptical
Curious marketing lead: wants proof and cases
Dismissive head of procurement: tests your objection handling
Technical decision-maker: asks detailed questions
Random: randomized personality

FAQ

Specifically about cold call

How realistic is the cold customer?

The AI is instructed to answer like a human on the phone. It uses filler words, pauses, and keeps replies short. Three lines in, it's hard to tell it isn't a real person.

Can I practice being interrupted?

Yes, several of the personas are built to be curt or dismissive. The dismissive head of procurement will happily hang up if you don't catch her attention fast.

What gets scored in cold call mode?

The same ten metrics as the other modules, but the rubric is tuned for cold calls: the opening hook weighs heavily, along with how you get past the first no and how fast you push toward a meeting.

Follow-up

The next step after a successful cold call is the follow-up. practice it here.

Guide: find the opening hook

Six concrete openers that actually work on cold calls.

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Call the cold contact.Without burning a single lead.

What a call sounds like.Scroll to start.