Built by salespeople who wanted to practice more often.
Salesprep started as an internal tool for a sales team that wanted to train faster and more measurably than by roleplaying with colleagues.
Why
Friction was the problem, not quality
Roleplaying with colleagues takes two calendars and someone willing to be an uncomfortable counterpart. In practice it rarely happens. so salespeople train on real leads instead, which is expensive in both time and lost deals.
Salesprep replaces the second person with a voice AI that answers like a human on the phone. Practice objection handling, test openers, and read a report after every call. Built in Sweden, Swedish-first. Write to us at [email protected].
Principles
How we think about the product
The scoring has to feel fair
Every score comes with a concrete comment that points at what worked and what can be improved. No vague criticism.
Routine beats intensity
Better to train 15 minutes a day than two hours once a month. Everything from onboarding to report is built around daily cycles.
The human doesn't end up second
The AI takes over the volume, but the sales coach becomes more important. not less. The report is explicitly designed to be read by a coach.
Your next call
goes to an AI instead.
No credit card. Nothing to install. Ten calls waiting behind the confirmation email.
Scenarios you can practice